Case study - Strategy: Benchmarking
Read the article Strategy: Benchmarking (you can do this in the window below or follow the previous link to read the article in a separate window) and then consider answers to the questions below.
Question 1
Define the terms:
- Bureaucratic structures
- Defect rate
Question 2
Explain what Gary Hamel meant when he said: "My fundamental belief is that if a company wants to see the future, 80 per cent of what it is going to have to learn will be from outside its own industry."
Question 3
Select five of the critical success factors for effective benchmarking identified by Keki Bhote, and analyse their importance.
Question 4
Evaluate the process of Best Practice Benchmarking (BPB) as an approach to quality improvement.