Operations management

Table of Contents

1. Topic pack - Operations management - introduction
2. Operations Management (OM) - Introduction
3. 5.1 Production methods notes
4. 5.1 Production methods - questions
5. 5.2 Costs and revenues - notes
6. 5.2 Costs and revenues - questions
7. 5.3 Break-even analysis - notes
8. 5.3 Break-even analysis - questions
9. 5.3 Break-even analysis - simulations and activities
10. 5.4 Quality assurance - notes
11. 5.4 Quality assurance - questions and activities
    1. Quality at Nikon Kohden and Toyota
    2. Quality control - case study
    3. Quality control - short answer questions
    4. Retail quality and brand image - questions
12. 5.5 Location - notes
13. Innovation - notes (HL only)
14. 5.6 Innovation - questions
15. 5.7 Production planning - notes
16. 5.7 Production planning - questions
17. 5.8 Project management - notes (HL only)
18. 5.8 Project management - questions (HL only)
19. Print View

Retail quality and brand image - questions

Read the articles Can Johnson & Johnson get its act together? and Asda makes £27m investment in food quality (you can do this in the window below or follow the previous link to read the article in a separate window) and then answer the questions below.

Question 1

Define the terms:

• Supply chain
• Representative sample

Question 2

Explain how 'removing unnecessary middlemen along the way', has helped Asda enhance the quality of their fresh food and keep prices low for customers.

Question 3

Examine the impact of quality issues in the Johnson and Johnson group on its brand image.

Question 4

To what extent would a TQM approach help Johnsons and Johnson improve quality control at McNeil?