Apple's iPad goes global
Read the article Apple's iPad goes global (you can do this in the window below or follow the previous link to read the article in a separate window) and then consider answers to the questions below.
You may also like to read some of the following articles to support your answers:
Question 1
Carry out a PEST analysis for the iPad.
Question 2
Analyse the importance of the iPhone to the sales of the iPad
Question 3
Evaluate the potential consequence of the iPad and other e-readers, such as the Kindle on the publishing industry.