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Apple's iPad goes global

Read the article Apple's iPad goes global (you can do this in the window below or follow the previous link to read the article in a separate window) and then consider answers to the questions below.

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You may also like to read some of the following articles to support your answers:


Question 1

Carry out a PEST analysis for the iPad.

Question 2

Analyse the importance of the iPhone to the sales of the iPad

Question 3

Evaluate the potential consequence of the iPad and other e-readers, such as the Kindle on the publishing industry.