DragIT - Monopoly (1)
The amount of profit that the firm under monopoly makes depends on (a) demand, and hence the position of the AR and MR curves; (b) costs, and hence the position of the AC and MC curves.
In the diagram below, drag the average and marginal cost curves to see the impact that changes in cost will have on the firm's profitability.
1 |
Monopoly equilibriumIf AC is greater than AR where MC=MR, then the monopolist will be making a loss. |
2 |
Monopoly - equilibriumWhere the AC is tangential to the AR curve the monopolist will be making supernormal profit. |