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Mattel 1Q Profit Falls On Higher Expenses

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Read the article Bratz lawsuit takes toll on Mattel profit, (you can do this in the window below or follow the previous link to read the article in a separate window) and then consider answers to the questions below.


You may also wish to read the following articles before you attempt the questions below:


Question 1

Define the terms:

  • revenue
  • expenses.

Question 2

Explain the reasons why Mattel's sales revenues rose 8%, but its profits fell 33%.

Question 3

Analyse the implications for Mattel of its dispute with MGA manufacturer of the rival Bratz dolls.

Question 4

Evaluate Mattel's strategy of maintaining a diverse portfolio of products and countries.