Operation Payback cripples MasterCard site in revenge for WikiLeaks ban
Read the article Operation Payback cripples MasterCard site in revenge for WikiLeaks ban and then have a go at the questions below. You can either read the article in the window below, or follow the previous link to open the article in a new window.
Distinguish between business-to-business (B2B) and business-to-customers (B2C) marketing.
Explain how 'hackers' managed to damage the operations of major online businesses.
Analyse the effect of e-commerce on the marketing mix.
Discuss the costs and benefits of e-commerce to firms and consumers.