Read the following blog post:
- Explain what the CPI measures (consumer price index) and how it is calculated.
- Summarise the reasons for falling pharmaceutical prices.
This piece of news considers pricing and related issues. For information on related theoretical topics, follow the links below.
- Define the following terms:
- skimming pricing
- penetration pricing.
- Explain the market conditions which will allow a market skimming pricing.
- Examine the process of setting a price for a new 'me-too' product entering an established market.